The Settings → General settings section is your store's basic profile. The data here is automatically used in the header, footer, customer emails and SEO meta tags.
What you see
Settings are grouped into tabs at the top of the page: General, Design, SMM, Product attributes, Meta & Marketing, robots.txt, Orders, Products.
- Site name and store name — shown in the browser tab and the mobile version.
- Contacts: admin email (and a backup), contact email, phone numbers, address and map coordinates.
- Design — logo, colors, storefront styling.
- SMM — social network links for the footer.
- Meta & Marketing — analytics counters and global meta tags; robots.txt — rules for search crawlers.

How it works
Open the relevant tab, make your changes and click Save — updates apply to the site immediately. There is no "+ Create" button here: this is a single settings page, not a list.
Why it matters
Correct contacts and legal details build buyer trust, while proper meta tags and robots.txt improve your store's visibility in search.